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Increase Amazon FBA Profits Today: Tips From A Finance Graduate Turned Entrepreneur

Shane Catchpole

Managing an Amazon business can be both rewarding and challenging, especially when it comes to increasing profitability. As a finance and accounting graduate with experience in analyzing accounts and business operations, I will share several strategies that can help improve your profit margins. In this post, we will explore various accounting methods, cash flow management, prod...

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Revealing Conversion Rate Targets for Successful Amazon Product Launches

Shane Catchpole

In the highly competitive world of Amazon, understanding and optimizing your product's conversion rate is critical for success. Whether you're preparing for a product launch or looking to maintain the performance of existing products, leveraging Amazon Brand Analytics can give you the insights you need to outperform your competition. In this video, I walk you through how to le...

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Amazon Product Launch Strategy: 135 Days To Profitability

Shane Catchpole

Launching a product is both an art and a science. It requires careful planning, strategic execution, and a relentless focus on profitability. As someone deeply passionate about product launches, I’m excited to share insights from a recent experience that highlights the importance of these elements. The Excitement of Product Launches Product launches are one of the most thrillin...

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How To Negotiate On Product Orders (I Saved Over $50k Using These Methods!)

Shane Catchpole

In this video, I'll unveil the strategies I've utilized to negotiate over $50,000 off my orders over the past few years. Negotiating with suppliers can be a complex process, especially when dealing with product orders and repeat transactions. Let's explore the key tactics and principles that have enabled me to achieve substantial cost savings and build strong supplier relations...

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How To Compare Your Conversion Rate To Your Competitors

Shane Catchpole

In the dynamic ecosystem of Amazon, staying abreast of the latest features and tools offered by Amazon is crucial for sellers looking to maximize their success. One such feature that often confounds sellers is the ability to compare conversion rates with competitors. In this quick video tutorial, we'll explore how to effectively utilize this feature within Amazon Seller Central...

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How To Split Test Sponsored Brands On Amazon (2024)

Shane Catchpole

In the competitive landscape of online retail, Amazon stands out as a giant, offering ample opportunities for sellers to showcase their products. Among the various advertising options available, Sponsored Brands ads have emerged as a powerful tool for driving visibility and sales. In this blog post, we'll delve into the significance of Sponsored Brands headlines and the art of ...

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2-Step Amazon Product Launch Process

Shane Catchpole

Introduction: Embarking on product launches for Amazon FBA has been an enlightening journey for me. In this video and blog post, I'll share invaluable lessons learned from nearly losing $100,000 due to oversights in the launch process. By embracing a two-step approach, I've been able to refine my strategies and enhance the likelihood of success in the competitive Amazon ecosyst...

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Is Amazon Changing Your Product Listings? This Is Why… (Amazon FBA 2024)

Shane Catchpole

Introduction: If you've found yourself facing unexpected changes to your Amazon listings, you're not alone. In recent times, many sellers have encountered challenges with their listings being altered without their consent, posing significant concerns for their businesses. In this blog post, we'll delve into the reasons behind these changes, how they occur, and most importantly,...

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How To Plan For Success on Amazon FBA | OKR Tracker (2024)

Shane Catchpole

Are you planning for success in your Amazon business in 2024? In this Video, we'll explore the essential steps to craft a winning strategy using the Objectives and Key Results (OKR) tracker. Let's dive in! Start Your Success Journey Early Success requires meticulous planning, and the key is to start early. Shane emphasizes the importance of initiating the planning process promp...

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How I Almost Lost A $600K/yr Amazon FBA Business | Quality Control Issues

Shane Catchpole

Introduction: In 2020, while living in Bali, Indonesia, I faced a daunting challenge in my Amazon business. With over half a million in revenue and three years into the venture, our products were repeatedly suspended, raising the risk of being permanently banned off the marketplace. In this story, I'll take you through the pivotal moment when my business stood on the brink of c...