Record Sales: Total Sales Double With 100% Increase
Ad Profit Increase
78%
Organic Sales Increase
35%
Ad Sales Increase
161%
Profit
Total Sales
Peak Performance
PPC
Revenue

Maximizing Peak Season Success

Being prepared for peak months is crucial for Stephen's continued success, especially given the significant growth his brand has experienced year-over-year. Peak periods are when demand is at its highest, and being ready to meet that demand can make or break businesses. Proper preparation involves ensuring sufficient inventory levels and optimizing ad campaigns for maximum reach and efficiency. With the right strategies in place, Stephen can capitalize on these busy months to drive sales, enhance brand loyalty, and achieve sustainable growth. Failing to prepare could result in missed opportunities such as stockouts, which could hinder long-term success. By anticipating challenges and strategically planning for peak times, Stephen can maintain his brand's upward trajectory and continue to outpace competitors in the market.

We understand the pressures that come with preparing for peak months, and as a partner, we are here to lighten the load for Stephen. With continued management and optimizing his advertising campaigns, we can ensure that his products reach the right audience at the right time. Our expertise in Amazon's advertising allows us to fine-tune strategies and implement our processes that maximize return on ad spend, reduce costs, and drive significant sales growth. This dedicated focus on advertising freed up Stephen's time to concentrate on other critical aspects of his business, such as inventory management. 

What Did We Do?

We applied our Unique process to both Sponsored Products and Sponsored Brands to identify new opportunities for targeted advertising. On top of that utilizing historical data from the previous year to capitalize early on proven targets.  By uncovering new keywords and targeting proven terms, we were able to expand across all ad types, including Sponsored Brands, to boost brand awareness.

 Additionally, we implemented our Tiered System to categorize performance into high, mid, and low tiers, each with specific targets. We did this by using our Analysis tool, which is available for free on our YouTube channel and through this link, to consolidate all key keywords with precise detail.

The Results

As a result of partnering with us, Stephen’s business has seen remarkable financial improvements from May to July year-over-year. Total sales doubled, increasing by $149,328, to $297,471. The investment in advertising grew significantly, with total ad spend rising by $41,424, from $23,437 to $64,861. This led to a substantial increase in ad-driven sales, which grew by $124,476, reaching $201,609 compared to $77,133 the previous year. Organic sales also saw a significant boost, increasing by $24,852, from $71,010 to $95,862. Most notably, the ad profit surged by $27,043, reflecting a 78% increase, from $35,062  to $62,305. Despite the increased ad spend, the Average ACoS slightly improved, decreasing by 0.46%, showcasing more efficient use of the advertising budget. These figures underscore the successful strategic efforts that have driven substantial growth and profitability for Stephen's business.

100%

Total Sales Increase

35%

Organic Sales Increase

78%

Ad Profit Increase

Conclusion

As a long-time partner, we've consistently been able to support and help Stephen’s business grow throughout our time together. While our success during peak periods is noteworthy, these results stem from the strategic, compounded efforts made during the off-peak times, laying the groundwork for strong performance during high-demand periods. Stephen also took advantage of and capitalized on our expert content team to elevate his A+ Content using our proven winning formula. Don’t miss out on the impressive results from our split testing of the improved A+ Content: A Winning Formula: 26% Increase In CVR

Intoprofits

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